communications research

personal charity bank

One works better than the other. Which one? Well, that depends...
Illustration - machine hand picking up person for examination

A guide created for reporters offers insights for the discerning news consumer as well.
man watching white TV screen

Researchers know authoritarians backed President Trump in the election. And they know consuming a lot of TV breeds authoritarian tendencies. At the intersection of those two points, things get interesting.
Political heroes

Hero talk by politicians goes back more than a century, and has ramped up in recent decades. But research shows the public isn't moved by the lofty rhetoric.
montage of trump media coverage

Partisans and pundits have taken the research's numbers out of context. The real story, say researchers, is that the press has unilaterally changed its role while covering the 45th president.
Illustration of TV sucking viewer's brain out

Some call for new regulation, but research reveals us to largely be a skeptical, fact-checking bunch.
Syrian tanks amid rubble

Researchers say audiences need an emotional connection – not merely “just-the-facts” reporting – as prerequisite for political action. Images can trigger this emotional connection.